PARAGON FOR AMAZON

PAGE DESIGN/ILLUSTRATION/2D ANIMATION
FALL 2019
Project Overview
Our team at Jonar Systems was tasked with creating a new product page for the company's latest software integration, Paragon for Amazon. The product page needed an aesthetic consistent with Paragon's existing brand, but with a younger, more playful, feel. After some creative brainstorming with various stakeholders, I created a series of illustrations and animations that would achieve our goal while simplifying and breaking down some of the business-oriented concepts and features that the software offers. The animations were replaced with static images on mobile for the sake of performance.
Paragon for Amazon homepage and mobile version
The power of animation
The team wanted to bring movement and life to the page (and to illustrate some of the more complex features) through the use of some simple animations. With help from marketing, we sketched and planned the most effective ways to illustrate and highlight these features. Animations are great tools to break down more complex ideas and show a user in "real time" how the features work.
Repricing
This animation illustrates the software's ability to reprice a user's products in bulk quantities. I wanted to highlight the ease and convenience of this feature, by highlighting the single "click" action.
Paragon for Amazon repricing animation
SKU management
Many Amazon sellers sell the same products on multiple Amazon marketplaces. With Paragon-ERP, they can quickly update a single SKU source across multiple Amazon marketplaces. Here, I wanted to highlight the overwhelming nature of SKU management and show how Paragon can simplify the process.
Paragon for Amazon sku management
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